TRACCS provides real time, strategic communications insights and develops and deploys optimal, high-return communication programs that help clients communicate more effectively. This is done through a full scope of integrated communications solutions delivered through the three main service streams of Advisory, Content, and Training.
A range of Advisory-based Solutions that drive brand resonance, reputation, and relationships.
In the MENA Region, communications has evolved into a game-changing industry with the power to influence positive change and deliver present and future impact. TRACCS has been inspiring, driving, and leading this transformation by delivering a number of advisory-based communications solutions that help clients stay ahead of competition.
These solutions include a set of different communications services.
We work closely with our clients to develop and execute tailored tactical communications programs from the ground-up. Our expert teams know what works in each of the markets we serve, and proactively craft expedient strategies that are actionable and effective. From crisis and issues management, stakeholder mapping, and media policy development, to positioning and key messaging, our tailored solutions are delivered to create a long-term impact with measurable results.
We aim to bring clients closer to their target media outlets by nurturing long-term relationships. We advise on how to make stories newsworthy, negotiate media opportunities, and create engaging content roll-out programs that sustain interest and position our clients through clear and impactful messaging. Our strong ties with regional media outlets, online news portals, broadcast networks, global wire services, news bureaus, and social media influencers enable us to develop targeted, relevant media databases and arrange successful events.